Did you know that 90% of the information your brain receives is visual? As the trend for visual media consumption increases, it’s no surprise that an estimated 84% of communications will be visual by 2018. They are quickly realising the need to incorporate visual content into their communication strategies in order to be relevant and effective.
They are acutely in need of professionals who can translate information into compelling visual forms and narratives, particularly within digital media. In fact, hiring trends now favour professionals with a “big picture” understanding of information design rather than those with more narrow digital or creative skill sets.
Adobe is revolutionising how the world engages with ideas and information, including redefining the classroom experience – not just providing creative digital tools, but also tools to teach creativity with.
A Hiring Revolution is Underway
This revolution has never been more necessary. In a recent Adobe survey, 71% of college-educated professionals felt creative thinking should be taught as a subject, much like Maths and Science. A whopping 82% wish they had more exposure to creative thinking as students. Considering most of our teaching staff were born before the dawn of this new era, the above statistics are not surprising.
When asking major business leaders around the world what they look for in a successful candidate, they point out people who are creative, people than can innovate, work in teams, think differently and people who can communicate – all the things which are not currently being taught in school.
The economic imperative for creativity is therefore very clear and the need for teaching creativity has never been greater! How are we able to run businesses systematically to promote creative thinking and creative achievement and innovation when we are faced with a generation of students who are coming out of a school systems which stifles creativity? Creativity needs to be a priority in education. Dedicated to help enhance teaching and learning via the integration of technology into the classroom, Adobe has a wealth of solutions the education community can tap into – meaning that academics, faculties and students can excel in today’s competitive digital communications evolution.
Free Teaching Resources for Creativity
With the Adobe Education Exchange, a free resource, you will find access to courses and workshops, which allow you to connect with the creative community. Get inspired and see some example lesson plans to prepare students for success and get started by discovering tips, resources and training to take your practice to the next level.
As Adobe values the importance of creativity in the education space, there are huge discounts available that come with tailored solutions for every school’s requirements. Creative Cloud is helping teachers in the classroom build creativity, problem solving, critical thinking and digital communication skills in their students. Explore some of the ways you can easily use Creative Cloud in your class and surprise yourself with what you and your students can create. Take a moment to watch the video below to see how Adobe has transformed the classroom experience in Australia –
Contact us (021) 7904170 or firstname.lastname@example.org to find out more about our exclusive Adobe K12 offering for schools.